
About AthleticstreamCare

AthleticstreamCare, founded in July 2024 in the heart of Nouvelle-Aquitaine, was born from a clear vision: to support French and European brands in their international development, with a structured, human and results-oriented approach.
Founded by Ms. Alessia Orda, the company draws on a background combining training in the medical and business fields, as well as enriching professional experience in England. This dual expertise has enabled her to develop a comprehensive understanding of the challenges related to performance, well-being, customer relations, and business strategy in an international environment.
Over the years, this experience has led to the development of a precise methodology for export development: identifying the essential steps to the growth of a company, structuring an effective action plan, securing entry into a foreign market and ensuring a sustainable presence over time.
In order to guarantee concrete and effective action on the ground, AthleticstreamCare has chosen to concentrate its first phase of development on the Canadian market, recognized for its dynamism, its cultural proximity to French-speaking Europe and its strong potential in the wellness, sports and cosmetics sectors.
The company's development was thus structured around several key stages: analysis of the Canadian market, study of the internationalization needs of European companies, creation of a portfolio of European brands and establishment of a solid network of Canadian partners.
Mission and vision
Supporting French and European brands in their international expansion through a clear strategy, a structured action plan, and tailored support at every stage of their global growth.
AthleticstreamCare offers concrete support including:
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Market research and opportunity identification
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Sourcing of distributors and local partners
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International business development
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Preparation for entry into new markets
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Strategic monitoring and sustainable growth
In collaboration with Business France offices in North America, the export teams of the Nouvelle-Aquitaine Region, and with the support of the Canadian Cosmetic Cluster, we have built a clear and operational export pathway for ambitious companies.
Our goal is to become a trusted partner for European brands seeking to successfully establish themselves internationally.
We believe that successful expansion relies on three key pillars:
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Rigorous strategic preparation
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Effective on-the-ground presence
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A sustainable long-term vision
Our ambition is to turn brand potential into tangible success in international markets, starting with Canada and paving the way for new global opportunities.

